Austin,Texas-based apparel-maker finds a strategic communications partner
Agency: rygr
Dakine Launches Signature Women’s Bike Apparel Collection With Professional Mountain Biker Casey Brown
Casey Brown, a pioneer for the mountain bike community, designs bike collection with Dakine
Primus And Brunton Expand Sales Team With Three New Agencies
Louisville, CO, May 5, 2020 — Primus, the Swedish heritage outdoor equipment brand established in 1892 known for its reliable, safe and innovative cooking products, and Brunton, the U.S.-based manufacturer of precision outdoor navigation instruments established in 1894, announces partnerships with three respected sales agencies to expand brand representation, including sales, service and customer relationships […]
Backcountry Launches All New Spring Pursuit Collection
Backcountry kicks off its third season of making product with the launch of its spring collection
Orvis Launches Bevy Of Virtual Fly Fishing Educational Opportunities Online And On Cable Television
Outdoor retailer continues serving educational mission with online fly fishing instruction and second season of popular fly fishing instruction show
Fjällräven Voted Most Sustainable Brand In Its Industry According To Sweden’s Sustainable Brand Index
The outdoor brand was named the most sustainable brand from the “Clothing and Fashion Brand” industry and ranked 13th overall among more than 1,400 brands and 35 industries
Orvis Retail Stores In Select Locations Reopen For Curbside Pickup
Outdoor retailer offers car-side delivery of dog care products, apparel, and outdoor gear for fly-fishing, wingshooting
Duck Camp Launches First Performance Angling Apparel Collection For Spring 2020
Austin, TX, April 22, 2020 — Duck Camp, the cast-and-blast brand devoted to creating premium outdoor gear that will withstand the test of time in the field, delivers warm-weather performance and protection in its 2020 seasonal fishing collection, consisting of breathable button-up shirts, technical shorts and lightweight pants, among other pieces. Inspired equally by bonefishing […]
Rumpl Announces Achievement Of Climate Neutral Certified Status
Rumpl has successfully measured and offset its entire 2019 greenhouse gas emissions and implemented reduction strategies for the future
Rumpl Supports Local Retail Partners During COVID-19 Store Closures
Rumpl offers unique discount codes designed to give back to local outdoor shops nationwide
Backcountry, Distillery 36 Team Up To Produce Hand Sanitizer For Utah Homeless Population
Online retailer, distiller will distribute hand sanitizer to Salt Lake City homeless programs serving at-risk communities
Orvis Highlights 2019 Impact Report With Call For Bristol Bay, Everglades Conservation On 50th Anniversary Of Earth Day
Family-owned retailer supported 173 non-profit organizations through 2019 philanthropic efforts
Salomon Annecy Design Center Pivots To Develop Face Masks
The four-season mountain brand will pivot from prototyping gear to delivering more than 90,000 masks to fight the spread of COVID-19
Orvis Partners With Local Manufacturers To Support Roanoke Homeless Community During COVID-19
Outdoor retailer is producing 2,000 masks per week for local non-profit organization
Backcountry Provides 9,000 Face Masks To New York Department Of Homeless Services
Online retailer to provide non-medical grade face masks to its warehouse employees, NYC homeless population
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