Garmin Response Extends SOS to Google Pixel Smartphones
Beginning in the U.S., Garmin has integrated its satellite SOS emergency response coordination service into Google’s Pixel 9 smartphones.
Skechers Signs Howie Mandel as Brand Ambassador
Skechers signed Howie Mandel, the comedian and host of America’s Got Talent, in a Los Angeles-area Skechers store when he tried to get a discount on a pair of Skechers Hands Free Slip-ins, claiming he was a Skechers ambassador—when he wasn’t.
509’s Winter 2025 Collection Delivers Breakthroughs in Performance
“The Winter 2025 Collection represents another leap forward in meeting the diverse needs of both mountain and trail snow riders.” —Alicia Anderson, managing director.
Farmers’ Almanac Releases Wet Winter Whirlwind Forecast
The Farmers’ Almanac warns that winter 2024/25 will be a “wet whirlwind,” meaning there will be a lot of precipitation and storms. Depending on where you live, you may see a lot of snow or rain.
Pacsun x Reese Cooper Bridge Streetwear and Outdoor with RCOS Collection
The collection offers a wide range of styles, from taped-seam shell pieces, insulated outerwear, and cargo pants to graphic tees, hoodies, sweatpants, and more. Cooper created the collection using technical fabrics like nylon, sherpa fleece, waffle knits, heavyweight cottons, and compression.
University of Alaska Fairbanks Extends Partnership with BSN Sports and Nike
BSN Sports will remain the Nanooks’ official apparel and equipment provider, outfitting student-athletes, coaches and staff in Nike gear for multiple athletic seasons.
Brunt Workwear Introduces the Sullivan Work Boot
The company’s first round-toe work boot with a 90-degree heel, addressing critical concerns in workplace safety highlighted by the American Academy of Orthopedic Surgeons
Wilson Drops RF Collection in Collaboration with Roger Federer
The RF 01 line includes three rackets designed and tested by Federer: RF 01 Pro, RF 01 and RF 01 Future. The collection also features bags and accessories. This collaboration will keep Federer partnering with Wilson, with the RF 01 being the first line in this signature collection.
DTLR Prepares Kids Nationwide with Back-to-School Supplies
Across the U.S., the retailer donated thousands of backpacks, school supplies and provided free haircuts and shoes to help prepare kids for the upcoming school year.
FIU Stadium Rebrands to Pitbull Stadium
The 10-year agreement will see FIU Stadium rebranded as Pitbull Stadium, making it the first athletics venue to have an artist possessing the naming rights.
Ford and N+ To Release Bronco and Mustang Inspired E-Bikes
“These new e-bikes will allow more people to experience the adventurous spirit of a Bronco and the exhilaration of a Mustang from the moment they grip the handlebars.” —Tyler Hill, Global Brand Licensing Manager, Ford Motor Company
Ortholite to Sponsor Oregon Track Club for 2024
While OrthoLite’s largest market is performance running, athletic and technical outdoor footwear, the brand “continues to grow brand partners in the fashion, luxury, workwear, safety, and casual lifestyle footwear categories.”
Report: U.S. Highschools Offering Girls More Opportunity to Play Flag Football
A recent NSGA report shows that high schools are offering girls more opportunities to play flag football. Eleven states have officially sanctioned games, and Illinois and Colorado will add the sport in 2024. Montana offers the sport as a pilot program.
Puma Drops New Colorways of Iconic Suede XL
A remix of the iconic Puma Suede XL from 1986 will drop in two new colorways on August 16. The shoe is part of Puma’s Rewrite the Classics collection.
JD Sports, Nike’s First Global Retail Connected Member Partner
Through the partnership, JD’s U.S. customers can access select Nike members-only footwear and clothing by linking their JD Status and Nike membership accounts through the JD app or website.
